Charities are being urged to spread the #TickTheBox message this week to encourage people to remember to include Gift Aid for the voluntary sector.
Gift Aid Awareness Day takes place on Thursday 8 October to raise awareness among the public that the tax relief is worth £1.3bn to the charity sector but could be worth £560m.
A downloadable campaign pack has been produced by the Charity Finance Group to help promote the awareness day, including logos, infographics and other visual material for social media.
The Good Exchange is among charities to already publish promotion for the awareness day this week.
Calling all charities! Did you know a staggering £560m in #GiftAid goes unclaimed every year? 😮 The Good Exchange can claim any Gift Aid added to donations on your #fundraising projects - for free! Get started now: https://t.co/hSRndEZrx8 #tickthebox #GiftAidAwarenessDay pic.twitter.com/M6rkciWGTf— The Good Exchange (@thegoodexchange) October 6, 2020
Others include Cancer Research UK’s local shops, including its Solihull branch on social media.
Other charity sector organisations to take part in early promotion include Charity retail system, Cybertill.
Save the date! Gift Aid Awareness Day is next week Thursday 8th October!— Cybertill Charity (@Charity_Store) October 1, 2020
This campaign aims to encourage #charities to get their #donors to #tickthebox to maximise #donations during this extraordinary time https://t.co/dp5g3ZiCWI pic.twitter.com/JwSJZEwOIV
More than 200 charities have joined a coalition calling for a temporary increase in the level of Gift Aid to help the sector tackle financial losses amid Covid-19.