PR platform offers charities free premium subscription through cost of living crisis

A PR platform is offering charities a premium subscription to help them through the cost of living crisis.

Newspage is offering the subscription, usually £19.99 + VAT a month, until inflation is back at The Back of England's 2% target.

Newspage says that it enables charities to create their own publicly visible and fully branded media centre in a matter of minutes.

They then receive ‘NewsAlerts’ ‘in app’ to breaking or upcoming news stories that they could contribute to and are also able to add news stories of their own. The Newspage editorial team will edit and promote stories it believes will be of interest to the media for free.

Benefits for premium users include free 'News Scores' for stories they upload to the Newspage platform, unlimited responses to News Alerts (media requests) and edits of all responses to News Alerts by an experienced journalist.

Dominic Hiatt, founder of Newspage, said: “It's been a brutal two years for UK charities with demand for their services soaring during the pandemic while donations have gone off a cliff. And now, with the cost of living crisis, it's getting worse, as there is no Government support and cash-strapped consumers are finding it hard to donate. With this in mind, we've made the decision to offer our Premium subscription for free. Hopefully, this will ensure they stay front of mind and drive donations.

"Once inflation is back to 2%, we'll offer charities a discounted rate but, with inflation at a 30-year high, it looks like we will be taking care of charities for the foreseeable."

To register, charities should create a newspage and will be automatically upgraded by the team.

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