The Big Issue has launched a subscription video on demand service showcasing a range of documentaries on subjects including social activism, technology and health.
Subscription to The Big Issue TV is currently £3.99 a month and documentaries featured have been selected by the Big Issue’s editorial team from a library of programming provided by Alchimie.
The move is one of a number of digital products launched by The Big Issue amid the Covid-19 pandemic.
This includes an online subscription page for its magazine. So far more than 500 of the magazine’s sellers have signed up to the page so that customers can buy directly from them while they are off the street due to social distancing measures.
The Big Issue has also released a podcast, The Big Miss You, which has looked at the connection between seller and customers during lockdown. In addition, the Big Issues’ app and website have been overhauled. February was the website’s busiest month on record, according to latest figures.
Welcome to #TheBigIssueTV!— The Big Issue (@BigIssue) March 4, 2021
Subscribe for just £3.99 a month and get access to a selection of award-winning documentaries focusing on the key stories that shape our world.
Go to: https://t.co/vatmSpynBM pic.twitter.com/DfK8XWPe0J
“Covid changed everything for The Big Issue and our vendors,” said Big Issue managing director Russell Blackman.
“The launch of TBI TV is yet another way in which we are adapting and innovating in an ever- changing landscape to grow our reach, influence and impact in order to support some of the most vulnerable people in our society.
“As part of our commitment to digital growth, TBI TV will build a new audience, raise awareness of issues that matter, and inspire viewers to take action. The greater the awareness we can generate, the greater the impact we can have on people and planet.
“It will also help drive alternative sources of income to The Big Issue that will allow us to continue to provide the essential services and support to vendors, which they desperately need.”