54-year old health charity rebrands

Type 1 diabetes charity Juvenile Diabetes Research Foundation is changing its name to Breakthrough T1D as part of a rebrand.

The move has been made due to “changes in language” with “juvenile diabetes” no longer used by clinicians.

“It’s right that we reflect on our language and use recognised terms, such as T1D,” said the charity.

“The term T1D has been chosen as it is both used and recognised by people living with the condition.

“Type 1 diabetes is an autoimmune condition caused by the immune system mistakenly attacking insulin-making beta cells in the pancreas.

“It’s not related to lifestyle, it’s not reversible and it’s not currently curable.

“Using the term T1D will help us to address stigma and common misconceptions, providing clarity about our exclusive focus on type 1 diabetes.”



The new name for the charity, which launched in 1970, will be rolled out in October.

The charity’s chief executive Karen Addington said the new name “truly expresses our impact, our ambition and our steadfast support of the entire T1D community”.

Its director of research partnerships Rachel Conner added: “T1D research is moving forward at speed, driven by global collaboration, we look forward to delivering the next generation of breakthroughs that will inexorably lead to a world without T1D.”



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