London Marathon raises a world record £73.5m

The 2024 London Marathon raised £73.5m, a world record for an annual one day fundraising event.

The total for this year has been confirmed this week, five months after the event.

Fundraising figures released via the JustGiving and Enthuse platforms the day after the event in April had indicated this would be a record-breaking year.

Since it launched in 1981 the event has raised more than £1.3bn for charities.

It had held the previous world record for a one day fundraiser, set in 2019 when it raised £66.4m.

“We salute every single participant who has contributed to this world record-breaking total of £73.5 million for the thousands of charities which provide essential services to so many,” said High Brasher, the chief executive of London Marathon Events.



The final tally raised through Enthuse was £30m, which is a 60% increase on its 2023 figures for the event, according to the platform’s chief executive Chester Mojay-Sinclare.

“Charities play a crucial role in the UK and this outstanding fundraising total is a reflection of people's gratitude towards them,” he said.

This year’s charity of the year for the event was the Samaritans, which estimates its partnership with London Marathon will generate a total of £2.8m over the next years years.

The charity’s executive director of external engagement Sonya Trivedy said: “Being Charity of the Year for the 2024 TCS London Marathon was a landmark moment for Samaritans.

“We are so grateful to all our 2024 London Marathon runners and partners who have so far helped us raise more than £1.1million, four times the amount we would normally raise annually via the London Marathon.”

Pancreatic Cancer UK has been named the event’s official charity partner for 2025.

Previous official charity partners have included the British Heart Foundation, which raised £2.3m in 2022.



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