Alzheimer’s Society has been named as the official charity of the BMW PGA Championship, which takes place at Wentworth in Surrey this week (September 9-12).
This marks a return as a beneficiary of the event for the charity, which was also its official partner in 2019, when it last took place.
The move coincides with World Alzheimer Month this month and World Alzheimer’s Day (September 21). It also aims to build on the charity’s Sport United Against Dementia campaign to fund research support communities impacted by dementia and break down stigmas.
Alzheimer’s Society director of fundraising Alex Hyde-Smith said: “This partnership builds on our work to unite the sporting world so we can really make the biggest difference, providing hope for future generations through research and transforming the way the industry supports people affected by dementia, so no player, former player or fan must face dementia alone.”
The link up includes a celebrity Pro-Am tournament.
“Alzheimer’s Society was a fantastic partner for the 2019 BMW PGA Championship, so we are thrilled to welcome them back as the Official Charity of the 2021 edition,” said Kit Gartrell, the European Tour’s championship director for the BMW PGA Championship.
“Their work across the UK is truly magnificent in providing support for those affected by one of the UK’s biggest killers, as well as funding research and campaigning to improve the lives of hundreds of thousands of people living with dementia.”
Latest News
-
Charities are ‘most trusted British institution’, survey finds
-
Charities’ ‘overuse’ of Africa imagery ‘risks reinforcing outdated stereotypes’
-
Covenant response: Leaders praise government commitment but action needs to follow
-
New benefit added for Charity Times Leadership Network members
-
PM: Charities won’t be 'shut out' or 'left to pick up the bits' under new covenant
-
Government hopes to reset relationship with charities as it launches civil society covenant
Charity Times video Q&A: In conversation with Hilda Hayo, CEO of Dementia UK
Charity Times editor, Lauren Weymouth, is joined by Dementia UK CEO, Hilda Hayo to discuss why the charity receives such high workplace satisfaction results, what a positive working culture looks like and the importance of lived experience among staff. The pair talk about challenges facing the charity, the impact felt by the pandemic and how it's striving to overcome obstacles and continue to be a highly impactful organisation for anybody affected by dementia.
Charity Times Awards 2023
Mitigating risk and reducing claims
The cost-of-living crisis is impacting charities in a number of ways, including the risks they take. Endsleigh Insurance’s* senior risk management consultant Scott Crichton joins Charity Times to discuss the ramifications of prioritising certain types of risk over others, the financial implications risk can have if not managed properly, and tips for charities to help manage those risks.
* Coming soon… Howden, the new name for Endsleigh.
* Coming soon… Howden, the new name for Endsleigh.
Better Society
© 2021 Perspective Publishing Privacy & Cookies
Recent Stories