IOF update outdoor fundraising guidance

The Institute of Fundraising’s Outdoor UK Challenge Events Code of Fundraising Practice has been updated to clarify guidance around ‘peak holiday times’, which the Code specifies that charity fundraisers ought to avoid.

The guidance previously reads: “Organisers ought to avoid the peak holiday times e.g. school and bank holidays and summer solstice”

Whilst the updated guidance has removed the reference to ‘school’ holidays.

This recognises that the discrepancies between the timings of school holidays in different localities means that they might not always count as ‘peak holiday times’, or always have the same effect on participation levels in fundraising challenges.

The Institute’s Outdoor UK Challenge Events Code of Fundraising was launched at the end of March 2010, and provides best practice guidance for outdoor fundraising events in the UK.

The new Code emphasises the importance of preserving the natural environment.

The Code is to be read before embarking on any outdoor event, including but not limited to, sky diving, Three Peaks challenges, running and cycling events and off-road events.

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