Donate Mobile is opening its doors to charities to partner them in a scheme which will allow them to attract donations.
Through Donate Mobile’s affinity fundraising model, 10% of customers’ monthly mobile spend goes directly to their chosen charity – all at no cost to the charity itself.
Donate Mobile also offers a new channel for supporter engagement and recruitment.
Charities will have the opportunity to send news, and information about appeals, campaigns and local events, directly to the phones of their supporters.
They can also send messages of thanks telling customers exactly how much they have raised and the ways in which their donations will help.
Mark Brunwin, CEO of Donate Mobile, said: "Through Donate Mobile, charities can reach both established regular givers and new supporters with personal and targeted messages.
"People are relying on their mobile phones for information like never before and there is a real opportunity for charities to use our service to deepen their relationship with donors."
Donate Mobile is the first telecoms provider to be solely focused on the third sector.
Latest News
-
One in four charities globally fear for their future
-
PM's pledge leads to charity support boost among millennials
-
Free toolkit launches to help charity trustees oversee their asset managers
-
Next generation of philanthropists ‘asking tougher questions’
-
Small charities leadership programme to expand following £450,000 grant
-
Monday movers – 21 September 2026
Beyond the funding squeeze: Using equities to secure your charity’s future
With charities facing increasing financial pressure and traditional income streams under strain, making investments work harder has never been more important. M&G’s Richard Macey and Michael Stiasny join Charity Times to discuss why equities remain a vital long-term asset class for charities, how organisations can balance income generation and growth, and the opportunities the current market environment may offer to help strengthen financial resilience.
Charity Times Awards 2023
Charity Times video Q&A: In conversation with Hilda Hayo, CEO of Dementia UK
Charity Times editor, Lauren Weymouth, is joined by Dementia UK CEO, Hilda Hayo to discuss why the charity receives such high workplace satisfaction results, what a positive working culture looks like and the importance of lived experience among staff. The pair talk about challenges facing the charity, the impact felt by the pandemic and how it's striving to overcome obstacles and continue to be a highly impactful organisation for anybody affected by dementia.
© 2021 Perspective Publishing Privacy & Cookies
Recent Stories