Charity leaders hand over Twitter accounts to black colleagues and supporters

Female charity chief executives have joined a campaign to hand over their social media accounts to Black colleagues to mark Black History Month.

Charities taking part in the #ShareTheMic campaign include Shelter, Macmillan Cancer Support, CLIC Sargent and Teenage Cancer Trust.

The move is part of a campaign launched earlier this month that involved black women taking over the accounts of white business leaders and influencers on Twitter. This included Bernardine Evaristo taking over CNN’s chief anchor Christiane Amanpour’s social media account.

In the charity takeover Shelter chief executive Polly Neate has handed over her Twitter feed to Roli Barker, a project manager at the homelessness charity.

And Shellbie, a cancer patient supported by CLIC Sargent, has taken over the running of the Twitter account of the charity’s chief executive Rachel Kirby Rider.

Shellbie said: “The #ShareTheMic campaign is giving Black women a chance to vocalise our own experience of trying to create change around us. Whether the impact is small or large, it is important for us to try and come together to uplift, support and listen to Black women.”

Meanwhile, Macmillan Cancer Support’s CEO Lynda Thomas has handed over her Twitter account to communications professional and breast cancer survivor Sophia Jones.

Jones’ Tweets included a message of thanks to the support she has received from Macmillan.

Acevo’s Pay and Equalities 2020 Report found that the vast majority (94%) of charity CEOs are white.

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