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Organisational bureaucracy
is preventing charities from being as innovative as they could or should
be, according to a new report by nfpSynergy.
The survey found that
only 20% of staff felt that innovation was important to their charity,
citing fear of risk and being too caught up in operational duties as the
main factors. However, a different perception was had by chief executives,
with over 60% of those interviewed believing that innovation was an essential
part of their organisation. The authors of the report conclude that the
higher up the charity ladder you climb, the more likely you are to perceive
your organisation as innovative.
Elisha Evans from
nfpSynergy said: “When we consider that the charity sector is populated
by passionate people fighting for a cause that is not being addressed
adequately in the public or private sectors, it would seem the natural
ground for innovation – what better area for challenging the status
quo and forging creative solutions?
“However, many
organisations are either too mired down in the day-to-day running of the
organisation to realise the wealth of opportunity that is out there, or
are too afraid of the risks. The problem is that without risk, there is
no progress, there is no change. As far as we are concerned this brand
of risk should be far less scary a prospect than that associated with
inconsequentiality, antiquation or missed opportunity.”
The full report looks
at the importance of generating innovation through vision, values and
strategy, and uses a step-by-step approach to guide charities through
the processes needed to inspire their whole organisation to follow suit.
A programme of seminars on the subject has been scheduled for January
and February. For more details visit www.nfpsynergy.net/innovation.html
For a free copy of the report email reports@nfpsynergy.net
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