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May - June 06

A selection of articles from the issue are featured below.

To view the contents page from this issue, click the link below. To open this page you will need acrobat reader. If you need to download this, click here



 

Contents (pdf only)

 
Full contents of the May - June 2006 issue

 

Piling it on ( for original pdf click here)

 
 
It sometimes feels as if government initiatives focused on the third sector are produced on a daily basis, with more new taskforces, working groups, and commissions than you can shake a committee at. While it may not be as extreme as all of that, how effective have the host of recent initiative actually been for the sector, and how effectively are they working with each other ? Hannah Fearn finds out
 


 
 
 
Americans have access to a variety of tax-effective planned giving vehicles, designed to encourage larger donations while providng tangible benefits to donors and charities alike. Efforts in the UK to produce similar vehicles, however, have stalled. Peter Davy finds out why this is so, examines the possibilities in America and asks if there is any hope in the UK of going forward
 

 
 
 
It might be easy to think internal fraud is a private sector crime which charities need not worry about. Unfortunately, that thinking would be wrong. David Adams finds that while charities are just as vulnerable to dishonest employees as businesses, there are a number of precautions that can take to keep from getting stung
 

 

Up and away (pdf click here)

 
 

With the commencement of the Charities and Trustee Investment (Scotland) Act and the Office for the Scottish Charity Regulator coming into force, Jane Ryder outlines what the new legal framework will mean for charities, and what they can expect from the Regular going forward

 

 
 
 
Adding to the Audit Commission's Area Profiling project, locally-focused profiles of voluntary and community organisations have the potential to provide truly beneficial information to the sector and statutory funders alike. Neil Cleeveley explains the benefits of this ambitions new project, and how local organisations can take apart
 

 
 
 
Hailed as the future of telephony, VoIP is really still in its early days but looks promising in what it can offer both in terms of cost savings and usability. Gary Flood fins that some charities have already implemented the technology to their benefit, and others are certain to follow suit
 

 
 
 
Jon Scourse explains the new role of the Fundraising Standards Board, and how self-regulation aims to increase best practice among fundraisers, improving public confidence in the process
 

 

Avoiding abuse (pdf click here)

 
 
In his 2006 Budget, Gordon Brown laid out a number of measures to close loopholes which could lead to the abuse of charitable reliefs. Allan Holmes highlights these anti-avoidance measures, and warns charities to be diligent in their future transactions with companies or individuals
 


 

Supplement : Branding

 

Establishing your presence


 
 
In a world where charities are becoming ever more professionalised, an essential task for every organisation is getting the right brand. Joe Saxton considers how public opinion of charities has not kept up with an evolving sector, and explains the key points of effectively marketing an organisation

 
 
While the cost of branding, in terms of time and cash, may seem prohibitive, the cost of not being recognised could be far greater. Hannah Fearn discovers why money spent on effective branding is not money wasted

 
 
 
Far from simply being the logo which appears on its letterhead, an organisation's brand encompasses the organisation. Maintaining that brand is not always and easy task. Anastasia Kershaw finds that having the minds of every member of an organisation focused on furthering that brand is one of the keys to success

 
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